Content that drives clarity, trust, and sales
Clear, credible content is essential when you're speaking to your audience. I specialise in creating high-quality writing that combines industry expertise with a strong linguistic foundation—helping you inform, engage, and more importantly, convert.
I help B2B, technical, and product-led companies communicate clearly and confidently—whether that means fresh content, technical documentation, marketing materials, or polishing existing work. My goal is to make complex topics accessible, trustworthy, and compelling.
Blog & Article Writing
Boost traffic, authority, and leads with SEO-friendly content
Whether launching a content strategy or improving an existing one, my writing is designed to perform—by ranking on search engines and engaging real readers. I create content that ranks and resonates—explaining complex products, concepts, and technical info without losing clarity, detail, or appeal.
💡 What is SEO?
SEO (Search Engine Optimization) is the process of improving your website to help it rank higher on search engines like Google. By optimizing your content, keywords, and technical elements, SEO makes it easier for potential customers to find your business online.
What’s included:
SEO blog posts: Keyword-optimised articles that support your content strategy
Long-form articles: In-depth, 1,500–2,500+ word content to build thought leadership
Ghostwriting: Sharp, insightful articles published under your name to grow your brand
Product- or topic-driven content: Showcase your products or expertise
Content refreshes: Improve old blog posts to improve rankings, readability, and accuracy
Editorial support: Help plan a content calendar aligned with business goals
Package options:
(All packages include editorial planning and on-page SEO optimisation for each article)
Starter – 2 pieces/month (choose from SEO blog posts, ghostwritten articles, or refreshes)
→ Best for maintaining visibility with minimal time investmentGrowth – 4–6 pieces/month (a mix of content types based on your strategy)
→ Ideal for building momentum and scaling content effortsCustom – Tailored content mix, article length, and frequency based on your goals and budget
Not sure which mix of content is right for you? I’ll help define the best combination during our discovery call.
Copywriting
Turn browsers into buyers with clear, confident messaging
Tell your story. Explain your solution. Turn it into revenue. I can help by crafting website content that works as your hardest-working sales tool—clear, confident, and conversion-focused. Your website is often the first impression your business makes—and one of your most valuable sales tools. I help ensure every word supports your goals.
💡 What does "copywriting" mean?
In marketing, copy refers to the written content used to promote your business. It’s designed to explain what you do, build trust, and guide your audience toward taking action (like buying, booking, or signing up).
What’s included:
Core website pages – Clear, compelling copy for your Homepage, About, Services, Product, or Contact pages
Website audits & rewrites – Improve your existing content’s tone, clarity, structure, and conversions
SEO best practices – Include the right keywords, page structure, internal links, and image text to improve visibility
Landing pages – Tailored pages for campaigns, offers, lead magnets, or product launches
Brand messaging – Define or refine your voice, value proposition, and key messaging
Calls-to-action (CTAs) – Persuasive prompts that guide visitors to take the next step (e.g., book, sign up, or buy)
Package options:
Essentials – 3 core pages (e.g., Homepage, About, Contact)
→ Includes light keyword optimisation and basic messaging guidanceFull Website – Copy for 6+ pages
→ Includes brand messaging, keyword research, and tailored CTAs
All packages include a planning call and one revision round.
Which Service is Right for You?
SEO Content: Focuses on optimizing your content for search engines to improve rankings and drive organic traffic. It includes keyword research, on-page SEO (like meta descriptions and internal linking), and content updates to maintain competitiveness.
Copywriting: Focuses on crafting clear, persuasive content that engages your audience and drives conversions (e.g., purchases, sign-ups). It includes writing key pages (Homepage, About, Services), defining brand messaging, and creating strategic calls-to-action (CTAs).
In short, SEO helps you get found online, while Copywriting helps you turn visitors into customers.
Editing & Translation
Polished, professional content—no matter the language
If your existing content needs refining or translating, I can help make sure your message lands with clarity and consistency. From proofreading and editing to managing your website translation, I ensure your content is clear, engaging, and ready to perform—whether in its original language or a new translation. Error-free, well-crafted content is essential for building trust, influencing how visitors perceive your company, and driving conversions. For expansion into new markets, having your website and materials available in English is key to reaching a global audience and fueling growth.
What’s Included:
Proofreading – Final checks for spelling, grammar, and formatting
Content editing – Restructure and refine writing to improve tone, clarity, and readability
Editing for non-native English writers – Help your words sound natural and professional
Website translation project management – Coordinate and quality-check English translations
Romanian translation (native speaker) – Localise your content for the Romanian market
How I Work
Flexible pricing options to suit your workflow:
Project-based pricing for full packages
Monthly retainers for ongoing content needs
Hourly rates for one-off editing or consulting work
Need something specific? Any package can be customised to your goals and budget.
Let’s Talk About Your Business Goals
Not sure what you need yet? Let’s figure it out together.
Book a free 20-minute discovery call to talk through your content needs and see if we’re a good fit.
Or simply get in touch and tell me about your project.
Reach Out
Interested in working together? Fill out your information and I will be in touch shortly.